{"id":105436,"date":"2026-01-14T16:30:07","date_gmt":"2026-01-14T16:30:07","guid":{"rendered":"https:\/\/www.businessofapps.com\/video\/diagnosing-broken-app-growth\/"},"modified":"2026-01-20T14:43:49","modified_gmt":"2026-01-20T14:43:49","slug":"diagnosing-broken-app-growth","status":"publish","type":"aiovg_videos","link":"https:\/\/www.businessofapps.com\/video\/diagnosing-broken-app-growth\/","title":{"rendered":"Diagnosing broken app growth"},"content":{"rendered":"<p>Why do some apps scale successfully while others stall \u2014 even with strong products and budgets?<\/p>\n<p>In this App Talk interview, <a href=\"https:\/\/www.linkedin.com\/in\/peggyannesalz\/\" target=\"_blank\" rel=\"noopener\">Peggy Anne Salz<\/a> speaks with <a href=\"https:\/\/www.linkedin.com\/in\/growththerapist\/\" target=\"_blank\" rel=\"noopener\">Samet Durgun<\/a>, known as <a href=\"https:\/\/growththerapist.notion.site\/welcome\" target=\"_blank\" rel=\"noopener\">The Growth Therapist<\/a>, about the most common warning signs that quietly derail app growth.<\/p>\n<p>They break down the recurring issues Samet sees across gaming, subscription, fintech, and e-commerce apps \u2014 from cash flow blind spots and weak retention to broken event setups, attribution gaps, creative misuse of AI, and poor product\u2013market fit. The conversation focuses on fundamentals, diagnosis, and how teams can refocus in 2026 to avoid failure and build sustainable growth.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why do some apps scale successfully while others stall \u2014 even with strong products and budgets? In this App Talk interview, Peggy Anne Salz speaks with Samet Durgun, known as The Growth Therapist, about the most common warning signs that quietly derail app growth. They break down the recurring issues Samet sees across gaming, subscription, fintech, and e-commerce apps \u2014 from cash flow blind spots and weak retention to broken event setups, attribution gaps, creative misuse of AI, and poor product\u2013market fit. The conversation focuses on fundamentals, diagnosis, and how teams can refocus in 2026 to avoid failure and build sustainable growth.<\/p>\n","protected":false},"author":1425,"comment_status":"closed","ping_status":"closed","template":"","aiovg_categories":[4568],"aiovg_tags":[],"ads_category":[],"class_list":["post-105436","aiovg_videos","type-aiovg_videos","status-publish","has-post-thumbnail","hentry","aiovg_categories-app-talks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Diagnosing broken app growth - Business of Apps<\/title>\n<meta name=\"description\" content=\"Explore the key warning signs that impact app growth and learn how to foster sustainable success in your app development.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.businessofapps.com\/video\/diagnosing-broken-app-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diagnosing broken app growth\" \/>\n<meta property=\"og:description\" content=\"Explore the key warning signs that impact app growth and learn how to foster sustainable success in your app development.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.businessofapps.com\/video\/diagnosing-broken-app-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"Business of Apps\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/thebusinessofapps\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-20T14:43:49+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@businessofapps\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.businessofapps.com\/video\/diagnosing-broken-app-growth\/\",\"url\":\"https:\/\/www.businessofapps.com\/video\/diagnosing-broken-app-growth\/\",\"name\":\"Diagnosing broken app growth - 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