{"id":99049,"date":"2025-01-30T14:32:06","date_gmt":"2025-01-30T14:32:06","guid":{"rendered":"https:\/\/www.businessofapps.com\/video\/the-dating-app-that-users-dont-have-to-delete-after-they-find-love\/"},"modified":"2026-02-01T18:11:38","modified_gmt":"2026-02-01T18:11:38","slug":"the-dating-app-that-users-dont-have-to-delete-after-they-find-love","status":"publish","type":"aiovg_videos","link":"https:\/\/www.businessofapps.com\/video\/the-dating-app-that-users-dont-have-to-delete-after-they-find-love\/","title":{"rendered":"The Dating App That Users Don&#8217;t Have To Delete After They Find Love"},"content":{"rendered":"<p>Most dating apps struggle to keep users once they\u2019ve found love\u2014but ParshipMeet Group takes a different approach. Instead of saying goodbye, users stay engaged, continuing to interact with the platform even after meeting their match. Roma Rey, Head of CRM, joins Peggy Anne Salz in this episode of App Talk to reveal how her team drives retention through cross-app pollination, fresh creatives, and organic promotion, ensuring the app remains valuable long after love is found.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Most dating apps struggle to keep users once they\u2019ve found love\u2014but ParshipMeet Group takes a different approach. Instead of saying goodbye, users stay engaged, continuing to interact with the platform even after meeting their match. Roma Rey, Head of CRM, joins Peggy Anne Salz in this episode of App Talk to reveal how her team drives retention through cross-app pollination, fresh creatives, and organic promotion, ensuring the app remains valuable long after love is found.<\/p>\n","protected":false},"author":1425,"comment_status":"closed","ping_status":"closed","template":"","aiovg_categories":[4568],"aiovg_tags":[],"ads_category":[4549],"class_list":["post-99049","aiovg_videos","type-aiovg_videos","status-publish","has-post-thumbnail","hentry","aiovg_categories-app-talks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Dating App That Users Don&#039;t Have To Delete After They Find Love - Business of Apps<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.businessofapps.com\/video\/the-dating-app-that-users-dont-have-to-delete-after-they-find-love\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Dating App That Users Don&#039;t Have To Delete After They Find Love\" \/>\n<meta property=\"og:description\" content=\"Most dating apps struggle to keep users once they\u2019ve found love\u2014but ParshipMeet Group takes a different approach. 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