{"version":"1.0","provider_name":"Business of Apps","provider_url":"https:\/\/www.businessofapps.com","title":"Exploring App Efficiency and Profitable Personalization with CleverTap's Momchil Kyurkchiev","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"iaKJjEbXC5\"><a href=\"https:\/\/www.businessofapps.com\/video\/exploring-app-efficiency-and-profitable-personalization-with-clevertaps-momchil-kyurkchiev\/\">Exploring App Efficiency and Profitable Personalization with CleverTap&#8217;s Momchil Kyurkchiev<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.businessofapps.com\/video\/exploring-app-efficiency-and-profitable-personalization-with-clevertaps-momchil-kyurkchiev\/embed\/#?secret=iaKJjEbXC5\" width=\"600\" height=\"338\" title=\"&#8220;Exploring App Efficiency and Profitable Personalization with CleverTap&#8217;s Momchil Kyurkchiev&#8221; &#8212; Business of Apps\" data-secret=\"iaKJjEbXC5\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.businessofapps.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","description":"Join Peggy Anne Salz on App Talks as she sits down with Momchil Kyurkchiev, Chief Strategy Officer at CleverTap. Dive into the world of app development, where efficiency reigns supreme. Momchil shares key insights from the industry, highlighting a shift towards user retention and personalized experiences. Discover how CleverTap&#8217;s innovative strategies are reshaping player engagement in gaming and beyond, leveraging advanced analytics and AI to tailor user journeys. Whether you&#8217;re a seasoned marketer or tech enthusiast, this episode offers a deep dive into the evolving landscape of mobile apps and user engagement strategies that drive success."}